We are happy to announce that Marelle is now referenced on the French website Humasana, the online parapharmacy specialized in clean beauty and health products!
Founded in August 2021 by “four entrepreneurs passionate about health and wellness, entrepreneurship and digital”, the startup announced today that it has raised 1.25 million euros for its development from several business angels. Among them is serial entrepreneur Denis Fayolle, who launched LaFourchette among other start-ups.
Humasana presents a product catalog with some 3,000 references, from dietary supplements to aromatherapy, body and face care.
The startup has a special feature: “Humasana scours Europe for the best parapharmaceutical products, checking that they comply with the company’s clean selection charter”, all sourced from SMEs or smaller artisans. Controversial ingredients such as paraben are banned, and consumers are assured of products “to take care of their body, their health and their well-being”, which “is sometimes a challenge”, according to Soraya Ferahtia, co-founder of Humasana.
Since Covid and the acceleration of online sales, the digitalization of skincare products has not been left behind, since according to Statista, the market is set to grow by 12% every year between 2022 and 2026. Humasana has jumped on the bandwagon, and intends to bring its suppliers along too, as it helps the small structures it uncovers to take the digital turn by managing 100% of the online marketing of their products.
By joining Humasana, Marelle reinforces its commitment to organic, innovative and environmentally-friendly cosmetics. Our products, renowned for their gentle, effective formulas adapted to the most sensitive skins, fit in perfectly with Humasana’s philosophy of clean, responsible and ethical solutions.
Humasana customers will now be able to discover our Marelle products, while enjoying a shopping experience enriched by a global health and well-being offering.
